“You know what’s really irritating me?” she asked aloud: “My pantry”

And so began one of our favorite kitchen reorganization projects of 2013. Our excitement wasn’t just the thrill of tossing expired food, gathering grab-and-go energy snacks for her children and labeling them in handy tupperware tubs. Our shared joy was how we were solving a real IRRITANT in Jocelyn’s life. She was using our time to more than improve the function and look of a room; she was tackling an itch — a pain that was a daily irritant to her family life. The pantry revamp was a huge success; meal time prep, picnic pack outs, and heading out the door stocked with snacks became a cinch.

And a trend was born: “What’s irritating you?”